The means by which the user and a computer system interact, in particular the use of input devices and software.
A particular individual end user of a site or app.
A UTM code is a simple code that you can attach to a custom URL in order to track a source, medium, and campaign name.
A universally unique identifier is an identifier standard used in software construction. A UUID is simply a 128-bit value. The meaning of each bit is defined by any of several variants.
A virtual network within the Kochava system that relies upon Kochava fingerprinting logic for reconciliation and attribution.
Windows Advertising Identifier