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  3. Create a Pandora Campaign
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Create a Pandora Campaign

Contents


The following document defines the process for creating a Pandora campaign within Kochava.

Use Cases for Pandora Campaign:

  • An app marketing campaign with Pandora has been created.

Create a Pandora Campaign

  1. Log in to Kochava.
  2. Select the desired Account and App.
  3. Select Engagement > Campaign Manager.

Feature Note: To add this menu item to your Favorites Menu, select the “+” sign that appears when you hover over the menu. The Features Menu provides quick access to your most frequently visited areas of the Kochava UI.

  1. Click + Add (Tracker) or Select Segment Tools (⋮) > Add Tracker.
  2. Enter a Tracker Name.

NOTE: When a Tracker is created, Kochava automatically generates a name for the Tracker. We recommend that you replace the Tracker name at this point with a clear name of your choosing.

  1. Select Tracker Type > Acquisition. (default setting)
  2. Select Media Partner:
    1. Pandora — Android.
    2. Pandora — iOS.
  3. Select an Agency Partner. (optional)
  4. Select the Destination URL Type:
    1. Custom
    2. Google Referrer (Android Only)
    3. Landing Page

NOTE: For more information on creating and using Landing Pages, refer to our Landing Page Creation and Maintenance support documentation.

  1. Enter or update the Install Destination URL.
  2. Enter a Deep Link. (optional)
  3. Enter any Custom Parameters. (optional)
  4. Click Save.  (if no further trackers need to be created)
  5. Click Save & Add Another Tracker. (if additional trackers need to be created)
  6. Click Save & Create Postback. (To navigate directly to the Partner Configuration page).

Create a Postback Configuration

  1. Select Apps & Assets > Partner Configuration.

Feature Note: To add this menu item to your Favorites Menu, select the “+” sign that appears when you hover over the menu. The Features Menu provides quick access to your most frequently visited areas of the Kochava UI.

  1. Click Add a Configuration.
  2. Select Network Partner > Pandora:
    • Pandora – iOS
    • Pandora – Android
  3. Click Go.
  4. Select Install > 🖉 (Edit).
  5. Enter the App Name.
  6. Select the Impression Conversion Delivery.

NOTE: The Impression Conversion Delivery setting determines if impression-matched install postbacks are limited. For example if this setting is set to Deliver Only Completed view, the impressions that are only partially viewed will not be accounted for.

  1. Select the Delivery Delay.
  2. Select the number of Retry Attempts.
  3. Select the Delivery Method.
  4. Click Save.
Updated on January 21, 2025

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