Google’s Digital Markets Act Consent Policy

Estimated Time to Complete
30 Minutes

DISCLAIMER: Kochava does not offer legal advice for businesses in relation to CCPA and/or GDPR compliance. Information herein is for reference only and businesses are encouraged to seek their own legal counsel regarding CCPA and/or GDPR compliance efforts and obligations.

The Kochava SDK deals with potentially sensitive data such as device identifiers, care should be taken to ensure that your use of the Kochava SDK remains compliant with any applicable laws and regulations.

CCPA:

For purposes of CCPA, the Kochava SDK follows IAB’s CCPA Compliance Framework by reading the U.S. Privacy String from local storage, when present. You do not need to take any action in the Kochava Measurement SDK for this functionality. However, it is your responsibility to ensure the U.S. Privacy String has been set within local storage when appropriate. The SDK will look for the U.S. Privacy String in local app storage under the key ‘IABUSPrivacy_String’ within default shared preferences on Android and default NSUserDefaults on iOS. As long as the value is present, the SDK will pick it up.

GDPR:

GDPR applies to users within the EU and requires users to opt-in to data collection. By using this feature, the Kochava SDK will handle determining when consent is required for any user. It is your responsibility to use that information to determine if and when to prompt for consent and to report the results back to the SDK. The SDK will automatically restrict the sending of data to Kochava’s servers unless consent is not required or has been granted.

Configure Dashboard Settings:

Within the Kochava dashboard, enable Intelligent Consent Management GDPR for this app and adjust other related settings. The SDK’s consent related features and API calls will only have any effect if the feature is enabled on the Kochava dashboard.

// Subscribe prior to starting the SDK.
Tracker.getInstance().setCompletedInitListener { init ->
    val consentGdprApplies = init.isConsentGdprApplies
}

// Subscribe prior to starting the SDK.
Tracker.getInstance().setCompletedInitListener(new CompletedInitListener() {
    @Override
    public void onCompletedInit(@NonNull InitApi init) {
        boolean consentGdprApplies = init.isConsentGdprApplies();
    }
});

Tracker.getInstance().setIntelligentConsentGranted(true)

Tracker.getInstance().setIntelligentConsentGranted(true);

Tracker.getInstance().setIntelligentConsentGranted(false)

Tracker.getInstance().setIntelligentConsentGranted(false);

Self-Managed:

If you choose not to use our Intelligent Consent Management feature and you are handling consent on your own or using a 3rd party tool, startup and use of the SDK (when integrated with an Tracking features) should not occur until after you have determined consent is not required or consent has been granted. Any calls to the SDK should be wrapped in this check, so that if a user revokes consent later calls to the SDK will stop. Ensure that you have started the SDK when moving forward to make any API calls when going this route.

Example (Starting the Tracker Only When Consent Allows) —

Do not start the SDK unless consent is allowed.

if (!consentRequired || consentGranted) {
    // we will not initialize Kochava unless consent requirements are met
    Tracker.getInstance().startWithAppGuid(context, "YOUR_APP_GUID")
}

if(!consentRequired || consentGranted) {
    // we will not initialize Kochava unless consent requirements are met
    Tracker.getInstance().startWithAppGuid(context, "YOUR_APP_GUID");
}

if (!consentRequired || consentGranted) {
    // we will not initialize Kochava unless consent requirements are met
    Tracker.configure(Tracker.Configuration(context)
            .setAppGuid("YOUR_APP_GUID")
    )
}

if(!consentRequired || consentGranted) {
    // we will not initialize Kochava unless consent requirements are met
    Tracker.configure(new Tracker.Configuration(context)
            .setAppGuid("YOUR_APP_GUID")
    );
}

Example (Calling Tracker Methods Only When Consent Allows) —

Do not send events or otherwise attempt any tracking with the SDK unless consent is allowed.

if (!consentRequired || consentGranted) {
    // we will not call Kochava methods unless consent requirements are met
    // and we will make sure the tracker has been started.
    if (Tracker.getInstance().isStarted) {
        Events.getInstance().send("My Event")
    }
}

if(!consentRequired || consentGranted) {
    // we will not call Kochava methods unless consent requirements are met
    // and we will make sure the tracker has been started.
    if(Tracker.getInstance().isStarted()) {
        Events.getInstance().send("My Event");
    }
}

if (!consentRequired || consentGranted) {
    // we will not call Kochava methods unless consent requirements are met
    // and we will make sure the tracker has been started.
    if (Tracker.isConfigured()) {
        Tracker.sendEvent("My Event", "")
    }
}

if (!consentRequired || consentGranted) {
    // we will not call Kochava methods unless consent requirements are met
    // and we will make sure the tracker has been started.
    if (Tracker.isConfigured()) {
        Tracker.sendEvent("My Event", "");
    }
}

Example (Shutdown the Tracker if Consent is Revoked) —

Shutdown the SDK and optionally delete data if consent requirements are no longer met.

// Shutdown the tracker and optionally delete data if consent requirements are no longer met.
if (consentRequired && !consentGranted) {
    Tracker.getInstance().shutdown(context,  /*delete data*/true)
}

// Shutdown the tracker and optionally delete data if consent requirements are no longer met.
if(consentRequired && !consentGranted) {
    Tracker.getInstance().shutdown(context, /*delete data*/ true);
}

// Shutdown the tracker and optionally delete data if consent requirements are no longer met.
if (consentRequired && !consentGranted) {
    Tracker.unConfigure(/*delete data*/true)
}

// Shutdown the tracker and optionally delete data if consent requirements are no longer met.
if(consentRequired && !consentGranted) {
    Tracker.unConfigure(/*delete data*/ true);
}

NOTE: All consent-related API calls (such as granting or declining consent) will have no effect unless the Intelligent Consent Manager feature has been enabled in your Kochava dashboard. Do not use these methods if you are handling consent on your own or through a 3rd party tool.