Yahoo! Naming Conventions

As a Kochava customer you have the opportunity to work with a variety of Yahoo! Partners and track each of these campaigns individually within Kochava.

NOTE: If a tracker is not properly setup for each Yahoo! Partner, attribution data will be sent to the Yahoo! tracker.


Yahoo! Naming Conventions

The following is a list of the proper naming conventions to be used in the ‘advertiser_name’ field during setup within Yahoo!.

 

Yahoo!Naming Convention
Yahoo! — Acquisioacquisiogemini
Yahoo! — AdLucentadlucentgemini
Yahoo! — Adobeadobegemini
Yahoo! — AdParloradparlorgemini
Yahoo! — CDKGlobalcdkglobalgemini
Yahoo! — ChannelAdvisorchanneladvisorgemini
Yahoo! — CommerceHubcommercehubgemini
Yahoo! — Criteocriteogemini
Yahoo! — Dealer.comdealercomgemini
Yahoo! — DexMediadexmediagemini
Yahoo! — Diditdiditgemini
Yahoo! — DoubleClickdoubleclickgemini
Yahoo! — eSearchVisionesearchvisiongemini
Yahoo! — Felixfelixgemini
Yahoo! — Fiksufiksugemini
Yahoo! — G5SearchMarketingg5searchmarketinggemini
Yahoo! — GeniusMonkeygeniusmonkeygemini
Yahoo! — Hibuhibugemini
Yahoo! — IgnitionOneignitiononegemini
Yahoo! — Impaqtimpaqtgemini
Yahoo! — Imwaveimwavegemini
Yahoo! — Kenshookenshoogemini
Yahoo! — LBNlbdgemini
Yahoo! — Leadqualleadqualgemini
Yahoo! — Marinmaringemini
Yahoo! — PulsePointpulsepointgemini
Yahoo! — Reachlocalreachlocalgemini
Yahoo! — RKGrkggemini
Yahoo! — SAYAsayagemini
Yahoo! — SeachForcesearchforcegemini
Yahoo! — Sprinklrsprinklrgemini
Yahoo! — TellAparttellapartgemini
Yahoo! — Vizergyvizerfygemini
Yahoo! — Web.comwebcomgemini
Yahoo! — www.local.comwwwlocalcomgemini
Yahoo! — Yextyextgemini
Yahoo! — YPypgemini
Yahoo! — Zemantazenmantagemini

 
 

Last Modified: Jul 19, 2023 at 1:18 pm