Analytics Footprint

The Analytics Footprint page provides a world map displaying the total users, events, total, sessions, revenue per install, country, revenue, active users, events per user, new users, session events and revenue per user per country.

Analytics Interface

  1. Log in to Kochava.
  2. Select the desired Account and App.
  3. Select Analytics > Footprint.

Analytics Page Tools

For more information on the tools available for this Analytic Page such as the date field, exporting device IDs, sharing the page and applying Cohorts and filters, refer to our Analytics Page Tools support documentation.


Filters can be used to further refine, organize and visualize the displayed data in a method that is most beneficial. Multiple filters can be added and saved for later use.

  1. Click Add Filter.
  2. Added filters may be inclusive or exclusive. Select from the following filters categories:

    1. App — Based on the available apps within account.
    2. Campaign — Based on campaign naming conventions.
    3. Device — Based on user agent.
    4. Events — Based on Standard or Custom events.
    5. Location — Based on IP address.
    6. Attribution — Based on attributed installs and campaign attribution settings.
    7. Agency — Based on the available apps within the agency account.
    8. Traffic Verification — Based on Traffic success or failure.


    Once the filter category has been selected, one or more values may be added per filter. Filters can be saved and reapplied within any of the Analytics pages.

  3. Select the Filter drop-down menu, Select desired Filter.
  4. Add desired values.
  5. Click “X” to remove Filter.


A. Filters
B. Click “+” to add metric
C. Click “X” to remove metric
D. Click “X” to remove Filter and associated Metric(s)

Save App Filters —

  1. Click the “X” to remove a value.
  2. Click “+” to add a value.
  3. Click Save View.


Selecting a Saved Filter —

  1. Select the Saved States drop-down box.
  2. Select the desired Filter Set.


A. Select the desired Filter Set

Deleting Filter Sets:

When saved Filter Sets are no longer needed, they can be deleted.

WARNING: Analytics filters are also used to generate dynamic Audience Export reports, if a filter that is used to create an Audience Export report is deleted an error will be generated when the report is pulled. Before deleting a filter, verify that the filter is not used to pull a report.

  1. Select the Saved States drop-down box.
  2. Select the desired Filter Set.
  3. Click “X” to remove.
  4. Click Proceed.


A. Click “X” to remove

World Footprint Chart

By default when the Footprint page is accessed the world map is displayed. Countries with events associated are indicated with blue, while the countries that do not have any event data are indicated with gray. The quantity of events is indicated by shade. Lighter blue indicates quantity on the lower end of the scale, while darker blue indicates quantity on the higher end.

Mousing over a country will display the corresponding data for that country.

NOTE: When leveraging Cross App functionality, footprint data for all apps within the App Name filter will be displayed. For more information about adding apps using the filter feature, refer to our Analytics Page Tools support documentation.


Chart Overview
A. Countries with data shown in blue
B. Countries without data shown in grey
C. Mouseover country to display data
D. Scale with shade indicating density

Navigating the Footprint World Map

Clicking on a country will zoom the viewer into that country. Clicking on the home icon will zoom the viewer back out to a world view.

Zooming in and out can also be accomplished by use of the “+” and “” tool. Clicking on the “+” zooms in, while clicking on the “” zooms out.


Navigating the World Map
A. Highlighted Country

Downloading the World Footprint Data

The data displayed within the World Footprint Chart can be downloaded in several different formats.


Download Graphically:

Select the Download Button > Image.

  • PNG
  • JPG
  • SVG
  • PDF


Print Data:

Select the Download Button > Print.


Downloading Data


Last Modified: Jan 17, 2024 at 3:06 pm