Support Home > Campaign Management > Create an Apple Search Ads Campaign

Create an Apple Search Ads Campaign

The following document defines the process for creating an Apple Search Ads campaign within Kochava. Apple Search Ads is a mobile advertising platform which allows advertisements to be embedded into Apple products such as iPhones, iPods and iPads.


NOTE: Apple Search Ads was formerly called iAd.

NOTE: Apple Search Ads Campaigns are available for iOS apps only, no Postback is required and a tracking URL does not need to be provided to Apple Search Ads.


Data Needed Before Beginning Process:

  • Kochava SDK must be implemented.
  • SDK Version 20160720 or later must be implemented within the app. (Recommended)

    NOTE: Apple Search Ads may also be utilized with a Server-to-Server integration. For more information refer to our Install Notification Setup support documentation.


Use Cases for Apple Search Ads Campaign:

  • An app marketing campaign with Apple Search Ads has been created.

Create an Apple Search Ads Campaign

  1. Log in to Kochava.
  2. Select the desired app.
  3. Select App Tools>Campaign Manager.



  5. Click Add a Campaign.
  6. Enter a unique Campaign Name.
  7. Enter the Default Destination URL.
  8. Click Submit.



Create a New Segment

  1. Select Campaign Tools>Add a Segment.
  2. Enter a unique Segment Name.
  3. Enter a Description. (optional)
  4. Click Submit.



Create a New Tracker

  1. Select Segment Tools>Add a Tracker.


  3. Enter a unique Tracker Name.
  4. Select the Tracker Type.

    NOTE: By default the Tracker Type is set to 3rd Party Tracking.


  6. Select Select a Network>Apple Search Ads.
  7. Select Share with Publisher.

    NOTE: By default, the Share with Publisher option is checked.


  9. Enter a Deeplink. (optional)
  10. Enter any Custom Parameters. (optional)
  11. Select Pricing. (optional)
  12. Click Submit. (If no further trackers need to be created)
  13. Click Save & Add Another Tracker. (If additional trackers need to be created).



Last Modified: May 30, 2017 at 11:44 am